The global toys and games market size is expected to reach
USD 139.2 billion by 2025, according to a new report by Grand View Research,
Inc., expanding at a CAGR of 4.6% over the forecast period. Rising number of
online gaming tournaments across the globe is the key factor for the market
growth over the forecast period. Over the past few years, increasing demand for
in-licensing activities is booting the growth of market.
Growing demand for eco-friendly toys is also
anticipated to increase the demand for the product in the upcoming years.
Cardboard, organic cotton, and wood are the popular raw materials for the
production of eco-friendly products. For instance, Green Toys are made from the
recycled plastic milk bottles. The company has collaborated with Walmart, one of
the largest retail chains of the world, for the distribution of the products.
Increasing participants of e-sports has also
been a factor driving the market. For instance, in September 2018, Sony has
launchedPlayStation Classic, an updated version of original Play station that
comes with 20 preloaded games. This is expected to expand the consumer base of
the market. Furthermore, innovative games such as PUBG and FIFA are gaining
significant popularity among the adult players.
Asia Pacific is expected to witness expand at
a CAGR of 5.1% from 2019 to 2025. Rapid expansion of ecommerce, along with
increasing brand retail outlets, has been fueling the sales of the product in
this region. North America held the largest market share in 2018, followed by
Europe.
For full research
report on Toys & Games Market visit here: https://www.grandviewresearch.com/industry-analysis/toys-games-market
Toys &
Games Market Report Highlights
- By product, video games are anticipated to
ascend at a CAGR of 5.8% over the forecast period. The outdoor/sports
segment was valued at USD 17.80 billion in 2018 and is projected to
exhibit high growth in the next few years
- North America held significant share of
global toys and games market in 2018 and accounted for 14.0% share of the
global revenue
- Major players of the industry include Lego;
Mattel Inc.; Namco Bandai; Hasbro; and Jakks Pacific
- Various manufacturers are concentrating on new
product launches, capacity expansion, and technological innovation to
estimate existing and future demand patterns from upcoming product
segments.
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Toys &
Games Market Segmentation
Grand
View Research has segmented the global toys and games market by product,
application, distribution channel, and region:
Toys &
Games Product Outlook (Revenue, USD Billion, 2015 - 2025)
- Puzzles
- Preschool Toys
- Outdoor/Sports
- Dolls
- Video Games
- Others
Toys &
Games Application Outlook (Revenue, USD Billion, 2015 - 2025)
- 0 - 8 Years
- 8 - 15 Years
- 15 Years & Above
Toys &
Games Distribution Channel Outlook (Revenue, USD Billion, 2015 - 2025)
- Offline
- Online
Toys &
Games Regional Outlook (Revenue, USD Billion, 2015 - 2025)
- North America
- U.S.
- Europe
- Germany
- U.K.
- Asia Pacific
- China
- India
- Japan
- Central & South
America
- Brazil
- Middle East &
Africa
About Grand View
Research
Grand View Research, Inc. is a U.S. based market research
and consulting company, registered in the State of California and headquartered
in San Francisco. The company provides syndicated research reports, customized
research reports, and consulting services. To help clients make informed
business decisions, we offer market intelligence studies ensuring relevant and
fact-based research across a range of industries, from technology to chemicals,
materials and healthcare.
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