The global non-alcoholic beverage market size is expected to reach USD 1.60 trillion by 2025, expanding at a CAGR of 5.8%, according to a new report by Grand View Research, Inc. Rising societal awareness toward serious health problems is acting as the biggest driver for market. The industry is reshaping itself by changing the orientation from carbonated soft drinks to non-nutritive low-calorie beverages.
Various
studies and research have proved that obesity is linked to higher consumption
of CSDs. This has led to the development of calorie-free or low-calorie drinks,
such as functional beverages, bottled water, and fruit beverages. Childhood
obesity rate for the age groups of 2-5 and 12-19, has doubled in past 30 years
in the U.S. The government is also trying to reduce the sales and consumption of
drinks made from nutritive sweeteners by imposing sugar taxes.
Stringent
government regulations for labeling, listing the ingredients used, etc. in
developed countries are expected to restrain the market growth. On the other
hand, initiatives to attract the global players by increasing foreign
investments, trade promotion, and economic subsidies in the developing
economies are expected to foster the industry growth.
New
product launches, as a result of the product line extension, have enabled
customers to select application-specific offerings from a wide variety of
options. The widening distribution channels have led to easy product
availability, which has been a key industry driver in the past. Marketing and
advertising plays the most important role in organizational sales and
sustainability. Trade promotion, advertising, sales promotion, and public
relations are the main promotional activities employed by the key players.
For more info visit here: https://www.grandviewresearch.com/industry-analysis/nonalcoholic-beverage-market
Further Key
Findings from The Report Suggest:
- The global non-alcoholic beverage market was
valued at USD 967.3 billion in 2016. The market is projected to grow at an
estimated CAGR of 5.8% over the forecast period.
- Carbonated soft drinks occupied the highest
market share in 2016 owing to its high market penetration
- North America accounted for the largest market
for non-alcoholic beverage industry in 2016 owing to the presence of
developed economy and high standard of living
- Functional beverages are expected to emerge as
the fastest growing product segment in the market on account of high
demand for ready to drink coffee and tea, relaxation drinks, and energy
drinks
- The key players include PepsiCo, Inc., The Kraft
Heinz Company, Dr. Pepper Snapple Group, Inc., The Coca-Cola Company, and
Nestle S.A.
About Grand View Research
Grand
View Research, Inc. is a U.S. based market research and consulting company,
registered in the State of California and headquartered in San Francisco. The
company provides syndicated research reports, customized research reports, and
consulting services. To help clients make informed business decisions, we offer
market intelligence studies ensuring relevant and fact-based research across a
range of industries, from technology to chemicals, materials and healthcare.
For more info visit @ https://www.grandviewresearch.com
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