The global organic shampoo market size is expected to reach USD 1.4 billion by 2025, according to a new report by Grand View Research, Inc., expanding at a CAGR of 3.1% over the forecast period. Growing popularity of natural ingredients in beauty and hygiene products has encouraged manufacturers to introduce organic shampoos, thereby driving consumer preference for this market. Growing awareness of personal hygiene, along with rising preference for chemical free products, is expected to drive the market in the next few years.
Growing
trend of online shopping of health and beauty products among the consumers has
paved the way for the brands to introduce their e-commerce channels, thereby
widening their distribution. As per the recent trends, about 19% of Generation
Z and 14% of millennials prefer online purchase of natural and organic beauty
products due to factors such as convenience and availability of a wide range of
new brands and their products.
Organic
shampoos are gaining an increasing traction due to growing preference for
environment friendly products that are free from sodium lauryl sulfate,
potassium sorbate, and artificial fragrances. This, in turn, is providing an
impetus to the companies to expand their product offerings by introducing
organic shampoo, thereby contributing to the market growth.
Supermarkets/hypermarkets
accounted for a revenue share of 56.02% in 2018. Physical display of products
and ability to check the product attributes have been the major factors driving
the popularity of supermarkets/hypermarkets. The layout of the supermarket and
promotional campaigns by leading brands have also increased the sales volume in
the supermarket and hypermarket segment. Organized retail sectors have been
driving the market by providing ample space and visibility for the existing
brands to offer their products.
North
America accounted for the largest share of 34.8% in 2018, followed by Europe
with 24.9% share in the global organic shampoo market. In U.S., consumers have
a high preference for organic beauty care concept mainly due to the skin and
environment friendly nature of those products. Moreover, the product demand is
driven by strong regulatory framework that limits the use of toxic ingredients
in various personal and beauty care products, shampoo being one of them. Asia
Pacific is expected to expand at the highest CAGR of 4.2% over the forecast
period. In the region, China contributed 34.8% share in 2018 majorly due to
significant adoption of chemical free hair products. China is ranked as one of
the largest Asian markets for natural based beauty and health care products.
The market is expected to be driven by India over the forecast period. As per
the recent trends, about 55% of the consumers in India prefer to purchase
shampoo with organic attributes.
Full Research Report On Organic Shampoo Market Visit Here:
https://www.grandviewresearch.com/industry-analysis/organic-shampoo-market
Organic Shampoo
Market Report Highlights
- APAC is
expected to witness the fastest growth over the forecast period owing to
widespread availability and influx of innovative products supported by
growing preference for chemical free products in India
- North America
accounted for the largest share of 34.8% in 2018, followed by Europe with
24.9% share of the global revenue
- Some of the
major players operating in the global organic shampoo market are Perse
Beauty Inc.; John Master’s Organic; Vogue International LLC (OGX); Real
Purity Inc.; Essential Care (Organics) Ltd.; Rahua Classics; Natulique;
and Art Naturals.
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https://www.grandviewresearch.com/industry-analysis/organic-shampoo-market/request/rs1
Organic Shampoo
Market Segmentation
Grand View Research has
segmented the global organic shampoo market on the basis of distribution
channel and region:
Organic Shampoo
Distribution Channel Outlook (Revenue, USD Million, 2015 - 2025)
- Supermarkets/Hypermarkets
- Specialty Stores
- Online
Organic Shampoo
Regional Outlook (Revenue, USD Million, 2015 - 2025)
- North America
- U.S.
- Europe
- France
- Germany
- Asia Pacific
- China
- India
- Central & South America
- Middle East & Africa (MEA)
About Grand View Research
Grand
View Research, Inc. is a U.S. based market research and consulting company,
registered in the State of California and headquartered in San Francisco. The
company provides syndicated research reports, customized research reports, and
consulting services. To help clients make informed business decisions, we offer
market intelligence studies ensuring relevant and fact-based research across a
range of industries, from technology to chemicals, materials and healthcare.
For more info visit @ https://www.grandviewresearch.com
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