The global color cosmetics market size is expected to reach
USD 86.9 billion by 2025, according to a new report by Grand View Research,
Inc., expanding at a CAGR of 6.2% over the forecast period. Growing
consciousness about physical appearance, along with rising purchasing power in
the developing countries such as India, China, and Brazil, is driving the
market for the products.
Furthermore, rapid adoption of
the western lifestyle has increased the consumer spending on personal care
products. Furthermore, rising women participation in the global workforce has
boosted the demand across the world. This women workforce is expected to raise
the demand for beauty products in the near future as it represents the main
consumer category of the industry.
Facial products dominated the
market, accounting for over 25.0% share of the total revenue in 2018. Popular
facial products include facial foundation, powder, concealer, and bronzer.
Growing penetration of social medial and online makeup tutorials has been
propelling the demand of the facial products over the world. Over the past few
years, waterproof and sweat proof makeups have gained significant popularity
among the women, especially during summer.
Asia Pacific is expected to be
the fastest growing regional market. Increasing per capita income in countries
such as China, India, Indonesia, and Brazil has provided consumers the space to
spend more on premium personal care products. Rapid urbanization in these
nations has helped in expanding the consumer base of the industry. China makes
a considerable contribution to the growth as Chinese travelers has fueled the
sales of the color cosmetics significantly. They accounted for 45% of sales of
the travel retails in the world. L'Oréal has partnered with the local start-ups
of Japan, China, and India to strengthen its presence in these lucrative
markets.
Some of the key players are
L'Oréal S.A.; Estée Lauder Companies Inc.; Unilever; Shiseido Company, Limited;
Avon Products, Inc.; Revlon Inc.; Coty Inc.; Ciaté London; CHANTECAILLE BEAUTÉ;
and Kryolan. Major companies are also considering the digital medium as an
important tool for marketing. On an average, L’Oréal annually spends around 30%
of marketing budget on the digital advertising. The company has started a
digital campaign – Beauty Squad, through which it sells articles and videos
with the help of the social influencers.
For full research report on Color Cosmetics Market visit here:
https://www.grandviewresearch.com/industry-analysis/color-cosmetics-market
Further key findings from the report
suggest:
- Facial products held the largest share of over 25.0% in 2018. Lip
products are expected register the fastest CAGR of 7.0% from 2019 to 2025
- Online distribution channel is anticipated to expand at a CAGR of
9.3% from 2019 to 2025
- Europe accounted for a revenue share of 29.5% in 2018
Get request sample of this report
here: https://www.grandviewresearch.com/industry-analysis/color-cosmetics-market/request/rs1
Grand View Research has segmented the global color
cosmetics market on the basis of product, distribution channel, and region:
Color Cosmetics Product Outlook
(Revenue, USD Million, 2015 - 2025)
- Nail Products
- Lip Products
- Eye Products
- Facial Products
- Hair Products
- Others
Color Cosmetics Distribution Channel
Outlook (Revenue, USD Million, 2015 - 2025)
- Offline
- Online
Color Cosmetics Regional Outlook
(Revenue, USD Million, 2015 - 2025)
- North America
- U.S.
- Europe
- Germany
- France
- Asia Pacific
- China
- India
- Central & South America
- Brazil
- Middle East & Africa
- Saudi Arabia
About
Grand View Research
Grand View Research, Inc. is a U.S. based
market research and consulting company, registered in the State of California
and headquartered in San Francisco. The company provides syndicated research
reports, customized research reports, and consulting services. To help clients
make informed business decisions, we offer market intelligence studies ensuring
relevant and fact-based research across a range of industries, from technology
to chemicals, materials and healthcare.
No comments:
Post a Comment